About
About Me
My name is Pruthvi Chodisetty and I am a UX Designer at SAS Institute. As a recent graduate of UNC Chapel Hill studying Information Science, I am a product designer passionate about creating meaningful relationships between people and digital products.

So far, my short career has seen me work at software companies and student app production teams, allowing me to get valuable experience creating mobile and desktop products, while keeping our audience connected with the digital experience.

Early in my college career, I learned that everyone possesses a different perspective, and it is critical to embrace change and reflect within your environment. I grew to develop an interest in design and product development and wanted to intersect my two interests. How can I create digital products that can help people live a more full and meaningful life?

My passion lies in creating accessible and visual experiences through the combination of user experience, empathy, technology, and storytelling. I strive to create digital experiences that tell a story and connect with the audience.

Apart from design, I love working out, running, and fashion to further expand my creative outlets!

I love discussing potential projects and studies, so feel free to reach out.

pruthvic216@gmail.com
My Design Process
1. Empathize and Understand

2. User Research

3. Strategic Ideation

4. Concept Designs

5. Design Prototype

6. User Testing and Feedback